October 23, 2006
DR for HP's PR
After sinking to historic lows in misjudgement and ethics, HP is doing its best to dig itself out of its PR trench — but it needs to use its legendary engineering discipline to uncover the sources for the mistakes. In the second part of our weekend podcast (5 MB MP3 file) we talk about why the examination can be good thing for its customers, especially those going forward from 3000s to HP Integrity systems. The remaining partners and customers of the 3000 community, while privately saddened about the clay feet HP’s shown — well, they’re standing behind the company they’ve worked alongside for decades. A customer who cares about HP’s future can only hope that HP can assemble some image recovery, kind of a PR-DR, in IT-speak.
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